Burnout and overwhelm are the enemies of authentic brand growth.
Burnout and overwhelm are the enemies of authentic brand growth.
Burnout and overwhelm are the enemies of authentic brand growth.
Burnout and overwhelm are the enemies of authentic brand growth.
Meet the Insight Architecture System™.
Made up of five meticulously designed modules, this complete brand building system supports the essential activities needed to extend the reach of your valuable expertise.
Brand Blueprint
Build a strong foundation for lasting brand clarity.
Uncover what makes your brand unique and capture it in a powerful Blueprint that guides AI workflows, content creation and business growth.
Gain clarity on your unique value
Enable AI-powered content workflows
Sustain consistent long-term growth
Details
Brand Blueprint
Build a strong foundation for lasting brand clarity.
Uncover what makes your brand unique and capture it in a powerful Blueprint that guides AI workflows, content creation and business growth.
Gain clarity on your unique value
Enable AI-powered content workflows
Sustain consistent long-term growth
Details
Brand Blueprint
Build a strong foundation for lasting brand clarity.
Uncover what makes your brand unique and capture it in a powerful Blueprint that guides AI workflows, content creation and business growth.
Gain clarity on your unique value
Enable AI-powered content workflows
Sustain consistent long-term growth
Details
Content engine
Transform raw ideas into insight-driven content.
Capture insights as they happen and convert them into content with a streamlined AI-powered system that keeps you creating every week.
Capture insights in the moment
Maintain a consistent publishing rhythm
Share your authentic brand voice
Details
Content engine
Transform raw ideas into insight-driven content.
Capture insights as they happen and convert them into content with a streamlined AI-powered system that keeps you creating every week.
Capture insights in the moment
Maintain a consistent publishing rhythm
Share your authentic brand voice
Details
Content engine
Transform raw ideas into insight-driven content.
Capture insights as they happen and convert them into content with a streamlined AI-powered system that keeps you creating every week.
Capture insights in the moment
Maintain a consistent publishing rhythm
Share your authentic brand voice
Details
Action Accelerator
Simplify your daily actions with one connected system.
Manage tasks, documents, goals, interactions, and more in one streamlined system that reduces cognitive load so you stay focused on growth.
Organize daily tasks with ease
Reduce mental clutter and stress
Focus on high-value brand activities
Details
Action Accelerator
Simplify your daily actions with one connected system.
Manage tasks, documents, goals, interactions, and more in one streamlined system that reduces cognitive load so you stay focused on growth.
Organize daily tasks with ease
Reduce mental clutter and stress
Focus on high-value brand activities
Details
Action Accelerator
Simplify your daily actions with one connected system.
Manage tasks, documents, goals, interactions, and more in one streamlined system that reduces cognitive load so you stay focused on growth.
Organize daily tasks with ease
Reduce mental clutter and stress
Focus on high-value brand activities
Details
Feedback Builder
Turn customer feedback into tangible improvement.
Collect reviews, referrals, and valuable insights with a simple system that strengthens your reputation and helps you improve over time.
Gather valuable customer insights
Collect reviews and testimonials
Build trust and attract ideal clients
Details
Feedback Builder
Turn customer feedback into tangible improvement.
Collect reviews, referrals, and valuable insights with a simple system that strengthens your reputation and helps you improve over time.
Gather valuable customer insights
Collect reviews and testimonials
Build trust and attract ideal clients
Details
Feedback Builder
Turn customer feedback into tangible improvement.
Collect reviews, referrals, and valuable insights with a simple system that strengthens your reputation and helps you improve over time.
Gather valuable customer insights
Collect reviews and testimonials
Build trust and attract ideal clients
Details
Growth Dashboard
Guide your brand with one key metric and a unified view.
Distill key daily actions into a single guiding metric, paired with a focused view of what deserves your attention in the moment.
Build momentum with daily inputs
Support consistency with a single metric
Focus only on what matters most
Details
Growth Dashboard
Guide your brand with one key metric and a unified view.
Distill key daily actions into a single guiding metric, paired with a focused view of what deserves your attention in the moment.
Build momentum with daily inputs
Support consistency with a single metric
Focus only on what matters most
Details
Growth Dashboard
Guide your brand with one key metric and a unified view.
Distill key daily actions into a single guiding metric, paired with a focused view of what deserves your attention in the moment.
Build momentum with daily inputs
Support consistency with a single metric
Focus only on what matters most
Details
A complete brand building system, in one simple Notion workspace.
A complete brand building system, in one simple Notion workspace.
A complete brand building system, in one simple Notion workspace.
A complete brand building system, in one simple Notion workspace.
What's inside
This may seem complicated, but I promise you it isn’t. I’ve distilled the moving parts of authentic brand building into a simple, unified experience. Each module fits together seamlessly, so even though the system is robust, it feels clear and effortless to use.
brand foundation
Blueprint
Comprehensive profile of your brand and business model.
Blueprint
Comprehensive profile of your brand and business model.
Blueprint
Comprehensive profile of your brand and business model.
Blueprint
Comprehensive profile of your brand and business model.
Alignment
Reference guide to check alignment across key focus areas.
Alignment
Reference guide to check alignment across key focus areas.
Alignment
Reference guide to check alignment across key focus areas.
Alignment
Reference guide to check alignment across key focus areas.
Content engine
Notepad
Input area to capture ideas on the fly for later sorting.
Notepad
Input area to capture ideas on the fly for later sorting.
Notepad
Input area to capture ideas on the fly for later sorting.
Notepad
Input area to capture ideas on the fly for later sorting.
Internal
Capture and refine operational ideas and business improvements.
Internal
Capture and refine operational ideas and business improvements.
Internal
Capture and refine operational ideas and business improvements.
Internal
Capture and refine operational ideas and business improvements.
External
Capture and refine ideas for external brand communication.
External
Capture and refine ideas for external brand communication.
External
Capture and refine ideas for external brand communication.
External
Capture and refine ideas for external brand communication.
Content
Create insight-driven brand content with AI workflows.
Content
Create insight-driven brand content with AI workflows.
Content
Create insight-driven brand content with AI workflows.
Content
Create insight-driven brand content with AI workflows.
Instructions
Customizable AI instructions to support high-leverage work.
Instructions
Customizable AI instructions to support high-leverage work.
Instructions
Customizable AI instructions to support high-leverage work.
Instructions
Customizable AI instructions to support high-leverage work.
Prompts
Custom AI prompts to generate ideas and content drafts.
Prompts
Custom AI prompts to generate ideas and content drafts.
Prompts
Custom AI prompts to generate ideas and content drafts.
Prompts
Custom AI prompts to generate ideas and content drafts.
Action accelerator
Tasks
Organize, prioritize, and complete your daily actions.
Tasks
Organize, prioritize, and complete your daily actions.
Tasks
Organize, prioritize, and complete your daily actions.
Tasks
Organize, prioritize, and complete your daily actions.
Documents
Draft and refine working documents to guide your daily actions.
Documents
Draft and refine working documents to guide your daily actions.
Documents
Draft and refine working documents to guide your daily actions.
Documents
Draft and refine working documents to guide your daily actions.
Resources
Maintain key information that you need to consistently reference.
Resources
Maintain key information that you need to consistently reference.
Resources
Maintain key information that you need to consistently reference.
Resources
Maintain key information that you need to consistently reference.
Lists
Create and track simple lists for everyday needs.
Lists
Create and track simple lists for everyday needs.
Lists
Create and track simple lists for everyday needs.
Lists
Create and track simple lists for everyday needs.
Interactions
Log and follow up on key interactions without complexity.
Interactions
Log and follow up on key interactions without complexity.
Interactions
Log and follow up on key interactions without complexity.
Interactions
Log and follow up on key interactions without complexity.
Events
Record notes and details for attended and hosted events.
Events
Record notes and details for attended and hosted events.
Events
Record notes and details for attended and hosted events.
Events
Record notes and details for attended and hosted events.
Goals
Maintain a clear list of goals to guide your growth.
Goals
Maintain a clear list of goals to guide your growth.
Goals
Maintain a clear list of goals to guide your growth.
Goals
Maintain a clear list of goals to guide your growth.
Feedback builder
Questions
Collect and refine key questions about your offering.
Questions
Collect and refine key questions about your offering.
Questions
Collect and refine key questions about your offering.
Questions
Collect and refine key questions about your offering.
Assessment
Collect responses to determine if prospects are a good fit.
Assessment
Collect responses to determine if prospects are a good fit.
Assessment
Collect responses to determine if prospects are a good fit.
Assessment
Collect responses to determine if prospects are a good fit.
Experience
Gather insights from active clients to refine your offering.
Experience
Gather insights from active clients to refine your offering.
Experience
Gather insights from active clients to refine your offering.
Experience
Gather insights from active clients to refine your offering.
Reviews
Collect customer reviews and testimonials for social proof.
Reviews
Collect customer reviews and testimonials for social proof.
Reviews
Collect customer reviews and testimonials for social proof.
Reviews
Collect customer reviews and testimonials for social proof.
Refinement
Collect post-experience feedback to refine your services.
Refinement
Collect post-experience feedback to refine your services.
Refinement
Collect post-experience feedback to refine your services.
Refinement
Collect post-experience feedback to refine your services.
Growth dashboard
Dashboard
View your Pulse and every active entry across the entire system.
Dashboard
View your Pulse and every active entry across the entire system.
Dashboard
View your Pulse and every active entry across the entire system.
Dashboard
View your Pulse and every active entry across the entire system.
Tracker
Track daily habits and growth inputs that power your Pulse.
Tracker
Track daily habits and growth inputs that power your Pulse.
Tracker
Track daily habits and growth inputs that power your Pulse.
Tracker
Track daily habits and growth inputs that power your Pulse.
I’ll guide you through every step so it all feels clear and simple.
I’ll guide you through every step so it all feels clear and simple.
I’ll guide you through every step so it all feels clear and simple.
I’ll guide you through every step so it all feels clear and simple.
How it works
Each week, we'll work side-by-side in guided collaborative sessions. We’ll build out your system together, step-by-step, so when the Bootcamp ends you’ll know it inside out.
Guided support
Weekly one-on-one sessions to stay focused.
Weekly one-on-one sessions to stay focused.
Weekly one-on-one sessions to stay focused.
Weekly one-on-one sessions to stay focused.
Clear steps keep progress steady each week.
Clear steps keep progress steady each week.
Clear steps keep progress steady each week.
Clear steps keep progress steady each week.
Expert support so you never feel stuck.
Expert support so you never feel stuck.
Expert support so you never feel stuck.
Expert support so you never feel stuck.
Hands-on training
Learn the system inside your Notion workspace.
Learn the system inside your Notion workspace.
Learn the system inside your Notion workspace.
Learn the system inside your Notion workspace.
Practice modules with real working examples.
Practice modules with real working examples.
Practice modules with real working examples.
Practice modules with real working examples.
Build confidence to manage the tools yourself.
Build confidence to manage the tools yourself.
Build confidence to manage the tools yourself.
Build confidence to manage the tools yourself.
Applied practice
Create your Blueprint and content live in sessions.
Create your Blueprint and content live in sessions.
Create your Blueprint and content live in sessions.
Create your Blueprint and content live in sessions.
Apply learning directly in your daily workflow.
Apply learning directly in your daily workflow.
Apply learning directly in your daily workflow.
Apply learning directly in your daily workflow.
Finish the bootcamp with your system in motion.
Finish the bootcamp with your system in motion.
Finish the bootcamp with your system in motion.
Finish the bootcamp with your system in motion.
Invest once and unlock a brand building system that compounds for life.
Invest once and unlock a brand building system that compounds for life.
Invest once and unlock a brand building system that compounds for life.
Invest once and unlock a brand building system that compounds for life.
Get started
This 8-Week Bootcamp isn’t just training. It’s a complete done-with-you system you’ll have for life, built to give you clarity, confidence and a foundation for growth that compounds year after year.
Commit
Best deal
$7,500
CAD
1 payment of $7,500
Save $1,200
Save the most and begin fully committed, setting yourself up for lasting success
Single upfront payment
Commit
Best deal
$7,500
CAD
1 payment of $7,500
Save $1,200
Save the most and begin fully committed, setting yourself up for lasting success
Single upfront payment
Commit
Best deal
$7,500
CAD
1 payment of $7,500
Save $1,200
Save the most and begin fully committed, setting yourself up for lasting success
Single upfront payment
Commit
Best deal
$7,500
CAD
1 payment of $7,500
Save $1,200
Save the most and begin fully committed, setting yourself up for lasting success
Single upfront payment
Split
$8,250
CAD
2 payments of $4,125
Save $450
Spread your investment into two installments while still enjoying real savings
2 monthly payments
Split
$8,250
CAD
2 payments of $4,125
Save $450
Spread your investment into two installments while still enjoying real savings
2 monthly payments
Split
$8,250
CAD
2 payments of $4,125
Save $450
Spread your investment into two installments while still enjoying real savings
2 monthly payments
Split
$8,250
CAD
2 payments of $4,125
Save $450
Spread your investment into two installments while still enjoying real savings
2 monthly payments
Flex
$8,700
CAD
3 payments of $2,900
Flexible pricing option
The ideal choice if you need smaller, more manageable monthly payments
3 monthly payments
Flex
$8,700
CAD
3 payments of $2,900
Flexible pricing option
The ideal choice if you need smaller, more manageable monthly payments
3 monthly payments
Flex
$8,700
CAD
3 payments of $2,900
Flexible pricing option
The ideal choice if you need smaller, more manageable monthly payments
3 monthly payments
Flex
$8,700
CAD
3 payments of $2,900
Flexible pricing option
The ideal choice if you need smaller, more manageable monthly payments
3 monthly payments
Still have questions?
Here are clear, straightforward answers to the most important questions, so you can decide with confidence.
How does this differ from traditional personal branding?
How does this differ from traditional personal branding?
How does this differ from traditional personal branding?
How does this differ from traditional personal branding?
Will using AI make my brand feel less authentic?
Will using AI make my brand feel less authentic?
Will using AI make my brand feel less authentic?
Will using AI make my brand feel less authentic?
What kind of time commitment is required?
What kind of time commitment is required?
What kind of time commitment is required?
What kind of time commitment is required?
Is this suitable for someone who's just starting their personal brand?
Is this suitable for someone who's just starting their personal brand?
Is this suitable for someone who's just starting their personal brand?
Is this suitable for someone who's just starting their personal brand?
What kind of support do you provide during implementation?
What kind of support do you provide during implementation?
What kind of support do you provide during implementation?
What kind of support do you provide during implementation?
How long until I see results?
How long until I see results?
How long until I see results?
How long until I see results?
What if I'm not tech-savvy?
What if I'm not tech-savvy?
What if I'm not tech-savvy?
What if I'm not tech-savvy?
How do you ensure the system works for my specific industry?
How do you ensure the system works for my specific industry?
How do you ensure the system works for my specific industry?
How do you ensure the system works for my specific industry?
What makes this worthwhile compared to figuring it out myself?
What makes this worthwhile compared to figuring it out myself?
What makes this worthwhile compared to figuring it out myself?
What makes this worthwhile compared to figuring it out myself?
Can I integrate this with my existing brand building efforts?
Can I integrate this with my existing brand building efforts?
Can I integrate this with my existing brand building efforts?
Can I integrate this with my existing brand building efforts?
